Blog

Notes on selling, scaling and fixing revenue.

Practical takes on B2B sales, fractional CRO leadership and go-to-market, from 20-plus years carrying the number on four continents.

June 14, 2026 · 2 min read

Business Development for Frum Businesses in Boro Park

Business Development for frum and heimishe business owners in Borough Park, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 2 min read

Growing Your Frum Business in Lakewood

Business Growth for frum and heimishe business owners in Lakewood, New Jersey, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 2 min read

Frum Sales Consultant in Lakewood

Sales for frum and heimishe business owners in Lakewood, New Jersey, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 2 min read

A Frum, Shomer Shabbos Fractional Sales Leader

A frum, shomer Shabbos fractional sales leader and business consultant who shares your values, respects your calendar, and takes real ownership of your revenue.

FrumShomer ShabbosBusiness ConsultantFractional SalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Boro Park

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Borough Park, Brooklyn. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumBoro ParkBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Flatbush

Business Development for frum and heimishe business owners in Flatbush, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 2 min read

Growing Your Frum Business in Boro Park

Business Growth for frum and heimishe business owners in Borough Park, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Crown Heights

Business Development for frum and heimishe business owners in Crown Heights, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 2 min read

Sales Help for Heimishe Business Owners

Sales and business help for heimishe business owners, from a frum operator who respects the kehilla, the calendar and the way our world really does business.

Heimishe BusinessFrumSales HelpBusiness ConsultantParnassa
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June 14, 2026 · 2 min read

Growing Your Frum Business in Crown Heights

Business Growth for frum and heimishe business owners in Crown Heights, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 2 min read

Growing Your Frum Business in Monsey

Business Growth for frum and heimishe business owners in Monsey, New York, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 3 min read

Building a B2B Sales Machine in Western Europe

How I build a sales machine in Western Europe: market research first, then a focused push on the UK and Eastern Europe, built and run hands-on, not handed over as a deck.

Western EuropeMarket ResearchMarket EntryInternational SalesUnited KingdomEastern Europe
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June 14, 2026 · 2 min read

Frum Sales Consultant in Chicago

Sales for frum and heimishe business owners in Chicago, Illinois, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 2 min read

Sales for the Yiddish-Speaking Business World

Sales leadership for the Yiddish-speaking, heimishe business world, from a frum operator who knows how it really buys and sells, and works in English with Yiddish-speaking owners.

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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Miami

Business Development for frum and heimishe business owners in Miami, Florida, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumMiamiBusiness DevelopmentHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Miami

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Miami, Florida. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumMiamiBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Growing Your Frum Business in Miami

Business Growth for frum and heimishe business owners in Miami, Florida, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumMiamiBusiness GrowthHeimishe Business
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June 14, 2026 · 2 min read

Frum Sales Consultant in Los Angeles

Sales for frum and heimishe business owners in Los Angeles, California, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumLos AngelesSalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Flatbush

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Flatbush, Brooklyn. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumFlatbushBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Los Angeles

Business Development for frum and heimishe business owners in Los Angeles, California, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

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June 14, 2026 · 2 min read

Frum Business Consultant in Passaic

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Passaic and Clifton, New Jersey. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumPassaicBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Sales Consultant in Five Towns

Sales for frum and heimishe business owners in The Five Towns, Long Island, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumFive TownsSalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Sales Consultant in Monsey

Sales for frum and heimishe business owners in Monsey, New York, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumMonseySalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Chicago

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Chicago, Illinois. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumChicagoBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Baltimore

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Baltimore, Maryland. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumBaltimoreBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Five Towns

Business Development for frum and heimishe business owners in The Five Towns, Long Island, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumFive TownsBusiness DevelopmentHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Williamsburg

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Williamsburg, Brooklyn. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumWilliamsburgBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Kiryas Joel

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Kiryas Joel, Monroe, New York. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumKiryas JoelBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Lakewood

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Lakewood, New Jersey. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumLakewoodBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Monsey

Business Development for frum and heimishe business owners in Monsey, New York, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumMonseyBusiness DevelopmentHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Passaic

Business Development for frum and heimishe business owners in Passaic and Clifton, New Jersey, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumPassaicBusiness DevelopmentHeimishe Business
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June 14, 2026 · 2 min read

Growing Your Frum Business in Passaic

Business Growth for frum and heimishe business owners in Passaic and Clifton, New Jersey, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumPassaicBusiness GrowthHeimishe Business
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June 14, 2026 · 2 min read

Frum Sales Consultant in Baltimore

Sales for frum and heimishe business owners in Baltimore, Maryland, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumBaltimoreSalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Los Angeles

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Los Angeles, California. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumLos AngelesBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Lakewood

Business Development for frum and heimishe business owners in Lakewood, New Jersey, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumLakewoodBusiness DevelopmentHeimishe Business
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June 14, 2026 · 2 min read

How to Grow and Expand Your Frum Business

Business Growth for frum and heimishe businesses, from a frum, shomer Shabbos operator from Eretz Yisrael. Real ownership of your revenue, shared values, and no Shabbos or Yom Tov calls.

FrumBusiness GrowthHeimishe BusinessBusiness Consultant
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June 14, 2026 · 2 min read

Growing Your Frum Business in Baltimore

Business Growth for frum and heimishe business owners in Baltimore, Maryland, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumBaltimoreBusiness GrowthHeimishe Business
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June 14, 2026 · 2 min read

Frum Sales Consultant in Crown Heights

Sales for frum and heimishe business owners in Crown Heights, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumCrown HeightsSalesHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Williamsburg

Business Development for frum and heimishe business owners in Williamsburg, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumWilliamsburgBusiness DevelopmentHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses

Business Development for frum and heimishe businesses, from a frum, shomer Shabbos operator from Eretz Yisrael. Real ownership of your revenue, shared values, and no Shabbos or Yom Tov calls.

FrumBusiness DevelopmentHeimishe BusinessBusiness Consultant
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June 14, 2026 · 2 min read

Frum Sales Consultant in Kiryas Joel

Sales for frum and heimishe business owners in Kiryas Joel, Monroe, New York, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumKiryas JoelSalesHeimishe Business
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June 14, 2026 · 2 min read

How to Sell to the Frum Market

How to sell into the frum and heimishe market the right way, and how frum businesses break out of the kehilla to sell to the wider world. From a frum sales operator.

Frum MarketHeimishe MarketSellingMarketingBusiness Consultant
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June 14, 2026 · 2 min read

Frum Sales Consultant in Boro Park

Sales for frum and heimishe business owners in Borough Park, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumBoro ParkSalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Sales Consultant in Williamsburg

Sales for frum and heimishe business owners in Williamsburg, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumWilliamsburgSalesHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Kiryas Joel

Business Development for frum and heimishe business owners in Kiryas Joel, Monroe, New York, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumKiryas JoelBusiness DevelopmentHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Crown Heights

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Crown Heights, Brooklyn. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumCrown HeightsBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Growing Your Frum Business in Chicago

Business Growth for frum and heimishe business owners in Chicago, Illinois, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumChicagoBusiness GrowthHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Chicago

Business Development for frum and heimishe business owners in Chicago, Illinois, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumChicagoBusiness DevelopmentHeimishe Business
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June 14, 2026 · 2 min read

Growing Your Frum Business in Five Towns

Business Growth for frum and heimishe business owners in The Five Towns, Long Island, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumFive TownsBusiness GrowthHeimishe Business
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June 14, 2026 · 2 min read

Frum Business Consultant in Monsey

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in Monsey, New York. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumMonseyBusiness ConsultantSalesHeimishe Business
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June 14, 2026 · 2 min read

Frum Sales Consultant in Miami

Sales for frum and heimishe business owners in Miami, Florida, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumMiamiSalesHeimishe Business
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June 14, 2026 · 2 min read

Growing Your Frum Business in Kiryas Joel

Business Growth for frum and heimishe business owners in Kiryas Joel, Monroe, New York, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumKiryas JoelBusiness GrowthHeimishe Business
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June 14, 2026 · 2 min read

Growing Your Frum Business in Los Angeles

Business Growth for frum and heimishe business owners in Los Angeles, California, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumLos AngelesBusiness GrowthHeimishe Business
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June 14, 2026 · 2 min read

Frum Sales Consultant in Flatbush

Sales for frum and heimishe business owners in Flatbush, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumFlatbushSalesHeimishe Business
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June 14, 2026 · 2 min read

Business Development for Frum Businesses in Baltimore

Business Development for frum and heimishe business owners in Baltimore, Maryland, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumBaltimoreBusiness DevelopmentHeimishe Business
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June 14, 2026 · 2 min read

Growing Your Frum Business in Williamsburg

Business Growth for frum and heimishe business owners in Williamsburg, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumWilliamsburgBusiness GrowthHeimishe Business
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June 14, 2026 · 2 min read

Frum Sales Consultant in Passaic

Sales for frum and heimishe business owners in Passaic and Clifton, New Jersey, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumPassaicSalesHeimishe Business
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June 14, 2026 · 2 min read

Growing Your Frum Business in Flatbush

Business Growth for frum and heimishe business owners in Flatbush, Brooklyn, from a frum, shomer Shabbos operator. Shared values, no Shabbos or Yom Tov calls, real ownership of your revenue.

FrumFlatbushBusiness GrowthHeimishe Business
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June 14, 2026 · 2 min read

A Frum Sales Consultant

Sales for frum and heimishe businesses, from a frum, shomer Shabbos operator from Eretz Yisrael. Real ownership of your revenue, shared values, and no Shabbos or Yom Tov calls.

FrumSalesHeimishe BusinessBusiness Consultant
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June 14, 2026 · 2 min read

Frum Business Consultant in Five Towns

A frum, shomer Shabbos business consultant and fractional sales leader for frum and heimishe business owners in The Five Towns, Long Island. Real sales ownership, shared values, no Shabbos or Yom Tov calls.

FrumFive TownsBusiness ConsultantSalesHeimishe Business
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June 13, 2026 · 2 min read

Building a Sales Operation in the United States

How to build and run B2B sales in the US market: the buyer culture, the pitfalls, and the sales team, subsidiary and support operation I build and run there.

US Market EntryInternational SalesMarket EntrySales Team
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June 12, 2026 · 2 min read

Building a Sales Operation in Germany

Selling B2B in Germany: how German buyers actually buy, the Mittelstand, and the sales team, subsidiary and support operation I build and run there.

GermanyInternational SalesMarket EntrySales Team
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June 11, 2026 · 2 min read

Building a Sales Operation in the United Kingdom

Selling B2B in the UK: how British buyers actually buy, and the sales team, subsidiary and support operation I build and run there.

United KingdomInternational SalesMarket EntrySales Team
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June 10, 2026 · 3 min read

Fractional CRO vs Full-Time CRO: Which Does Your Company Actually Need?

A practical breakdown of when a fractional CRO beats a full-time hire, what each really costs, and how to tell which one your revenue stage calls for.

Fractional CROB2B SalesRevenue Leadership
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June 10, 2026 · 1 min read

Leadership requires balls. Most people have let theirs atrophy.

Real leadership comes from hardship, not a workshop in Bali. Why clients hire me over a safe full-time hire, and what to do if you lack it.

Revenue LeadershipFractional CROB2B Sales
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June 9, 2026 · 2 min read

An anti-Israel org targeted me with an ad. It is a masterclass in the wrong ICP.

A business consultant. A Fractional CRO. A guy who spends most of his day helping companies improve sales, business development and revenue growth. A religious.

MarketingRevenue LeadershipB2B Sales
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June 8, 2026 · 3 min read

Complex Sales and Long Cycles: How Not to Lose Deals Along the Way

In complex sales with many decision-makers and a long cycle, most deals do not fall on price, they simply die along the way. How to keep deals alive until signature.

Complex SalesSales CycleB2B SalesSales Management
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June 7, 2026 · 7 min read

20 Sales Problems EVERYONE has - 1 Platform with 20 solutions.

Most B2B founders are not bad at selling. They are selling without a system.

B2B SalesStartups
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June 5, 2026 · 2 min read

Building a Sales Operation in Japan

Selling B2B in Japan: how Japanese buyers actually buy, consensus and trust, and the sales team, subsidiary and support operation I build and run there.

JapanInternational SalesMarket EntrySales Team
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June 5, 2026 · 1 min read

Most founders completely misunderstand sales objections.

A while back I was invited by Professor Philip Tran to teach Objection Handling to his students at the College of San Mateo in California. The lecture.

B2B SalesNegotiationRevenue Leadership
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June 4, 2026 · 1 min read

Most CEOs don't have a sales problem. They have a motion problem.

They have a motion problem. They don't know where to start... And where to go next (and how). Their Salespeople (or they themselves) are calling the wrong.

B2B SalesRevenue LeadershipGo-To-Market
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June 3, 2026 · 2 min read

Building a Sales Operation in France

Selling B2B in France: how French buyers actually buy, language and relationships, and the sales team, subsidiary and support operation I build and run there.

FranceInternational SalesMarket EntrySales Team
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June 2, 2026 · 2 min read

Costco loses money on gas on purpose. Here is the strategy.

THAT is the entire strategy. Across 747 stations, Costco makes a few cents per gallon. Regular gas stations make 25 to 35 cents. Lines wrap around their.

B2B SalesStartupsRevenue Leadership
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June 2, 2026 · 2 min read

Building a Sales Operation in the Netherlands

Selling B2B in the Netherlands: how Dutch buyers actually buy, and the sales team, subsidiary and support operation I build and run there.

NetherlandsInternational SalesMarket EntrySales Team
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June 1, 2026 · 3 min read

How to Define an ICP (Ideal Customer Profile) That Actually Converts

Most companies think they have an ICP, but what they have is a vague description of "whoever will buy". How to build a sharp ideal customer profile that doubles your close rate.

ICPIdeal Customer ProfileStrategyB2B Sales
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June 1, 2026 · 1 min read

SentinelOne hit $1B in revenue, then laid off 300 people. Growth is not the goal.

And they're laying off 300 people. Not a startup running out of money. Not a company that can't find customers. Not a company whose product doesn't work. A.

Revenue LeadershipB2B SalesHiring & Teams
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May 29, 2026 · 1 min read

I got added to a BDS boycott list. Here is why it helps my business.

A website dedicated to boycotting Israeli companies officially added both me and KSW Solutions to their database. They even gave me my own profile page. After.

IsraelB2B SalesRevenue Leadership
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May 28, 2026 · 2 min read

"Little crappy ships." That is the nickname the US Navy gave the warships it spent up to $100 billion building.

The buyer, mocking its own purchase.Thirty-five of them. An "experiment that didn't work," its own analysts say. Constant mechanical failures, no clear.

B2B Sales
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May 28, 2026 · 2 min read

Building a Sales Operation in China

Selling B2B in China: how Chinese buyers actually buy, relationships and local presence, and the sales team, partners and support operation I build and run there.

ChinaInternational SalesMarket EntrySales Team
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May 27, 2026 · 2 min read

Nike lost $200B making the mistake I see B2B founders make every quarter.

Stock down 75%. They are laying off 1,400 people. The mistake that broke them is one I see B2B founders making every quarter. Smaller scale, different.

Revenue LeadershipB2B SalesMarket Entry
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May 26, 2026 · 2 min read

Building a Sales Operation in South Korea

Selling B2B in South Korea: how Korean buyers actually buy, hierarchy and relationships, and the sales team, partners and support operation I build and run there.

South KoreaInternational SalesMarket EntrySales Team
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May 25, 2026 · 3 min read

Selling to Governments and Large Organizations (B2G): The Long Game Worth Playing

Selling to governments and large organizations is slow, bureaucratic and frustrating, and also one of the most stable assets a company can build. How to play the long game right.

B2GGovernment SalesComplex SalesInternational Sales
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May 25, 2026 · 2 min read

Wix added $150M in revenue, then fired 1,000 people to afford it.

This week it is firing 1,000 people to afford it. Revenue up 14% to $541 million. A $34 million profit last year turned into a $57 million loss. Cash flow down.

Revenue LeadershipStartupsB2B Sales
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May 24, 2026 · 1 min read

I tracked 300 founders from my old sales calls. A quarter are already gone.

Here's MY data from the past week. I started going through my old Calendly meetings from the last 3 years. Mostly startup founders, CEOs and VP Sales - about.

B2B SalesStartupsGo-To-Market
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May 22, 2026 · 2 min read

Selling B2B in Australia and New Zealand

How to build B2B sales in Australia and New Zealand: how ANZ buyers actually buy, and the sales team, subsidiary and support operation I build and run there.

AustraliaNew ZealandInternational SalesMarket Entry
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May 21, 2026 · 1 min read

Target just had its best quarter in 4 years. The reason is positioning, not price.

Target's sales just grew 5.6% - that's their best result in 4 years. And this happened while: - energy prices are rising - consumers are under pressure -.

B2B SalesGo-To-MarketHiring & Teams
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May 19, 2026 · 6 min read

Most Companies Can’t Afford a REALLY Good VP Sales

A lot of founders and CEOs secretly hate their sales costs.

B2B SalesRevenue LeadershipStartups
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May 18, 2026 · 2 min read

Selling B2B in the Nordics: Sweden, Norway, Denmark, Finland and Iceland

How to build B2B sales in the Nordic markets: how Nordic buyers actually buy, and the sales team and support operation I build and run across Northern Europe.

NordicsNorthern EuropeInternational SalesMarket Entry
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May 17, 2026 · 1 min read

Eight years ago, telling CEOs not to build a sales team sounded insane.

At the time, most CEOs thought the idea sounded completely backwards. Why would a company NOT build its own sales department? My argument was basically this.

B2B SalesHiring & TeamsFractional CRO
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May 15, 2026 · 1 min read

Monday added popup ads. Iran closed a strait. The same mistake about leverage.

Popup ads. Inside a paid product. Then, this morning, Bloomberg reported the UAE is fast-tracking a second pipeline to Fujairah. Doubling oil export capacity..

Market EntryGo-To-MarketNegotiation
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May 14, 2026 · 2 min read

An Israeli SaaS company sold to the wrong market for 6 months. The reps knew.

$0 in deals. CEO was about to fire the whole sales team. The reps had been screaming the actual problem for months. Nobody listened. Here's what happened..

B2B SalesGo-To-MarketHiring & Teams
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May 14, 2026 · 2 min read

Selling B2B in Central and Eastern Europe: Poland, Romania, Hungary and Beyond

How to build B2B sales across Central and Eastern Europe: the buyer culture, the opportunity, and the sales team and support operation I build and run there.

Central EuropeEastern EuropeInternational SalesMarket Entry
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May 13, 2026 · 1 min read

Why does this bus cost 15x more in Boston than in Beijing? It is not quality.

Same size, same purpose, same number of passengers. One costs about $80,000. The other can hit $1.2 million. Quality? Nope.. The American bus is not 15x.

B2B SalesStartupsGo-To-Market
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May 12, 2026 · 3 min read

A $77K/month sales team hit ONLY 20% of the forecast. Here's what actually fixed it.

A founder hired me to figure out why his sales team was missing the forecast by 80%.

Hiring & TeamsRevenue LeadershipB2B Sales
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May 11, 2026 · 2 min read

ZoomInfo went from $77 to $6 a share. How the king of B2B sales data collapsed.

A 92% wipeout on a company that was supposed to define the future of B2B sales! Here's how the most dominant sales data platform on the planet fell apart, and.

B2B SalesRevenue LeadershipGo-To-Market
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May 10, 2026 · 2 min read

Building a Sales Operation in Brazil

Selling B2B in Brazil: how Brazilian buyers actually buy, relationships and local presence, and the sales team and support operation I build and run there.

BrazilSouth AmericaInternational SalesMarket Entry
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May 10, 2026 · 1 min read

D-Fend did not pivot in 9 years. The world's pain finally caught up to its product.

Founded 2016. Raised $67M total. Growing 50%+ a year. What's worth noting isn't the price tag. It's the timing. D-Fend didn't pivot. The world's pain caught up.

B2B SalesGo-To-MarketHiring & Teams
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May 8, 2026 · 2 min read

Selling B2B in South America: Brazil, Argentina, Chile and Beyond

How to build B2B sales across South America: the buyer culture, distributors versus direct, and the sales operation I build and run across the region.

South AmericaLatin AmericaInternational SalesMarket Entry
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May 6, 2026 · 2 min read

Israel now exports jet fuel and defends the Gulf. The small player just grew up.

Israel is protecting other countries in the GULF! The UAE! Israel! The headlines coming out today feel like a glitch in the matrix. Germany, the industrial.

IsraelRevenue LeadershipMarket Entry
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May 6, 2026 · 2 min read

Selling B2B in Central America: Costa Rica, Panama and the Region

How to build B2B sales across Central America: the buyer culture, the distributor-led model, and the sales operation I build and run across the region.

Central AmericaLatin AmericaInternational SalesMarket Entry
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May 5, 2026 · 2 min read

The quickest way to become a millionaire? Start as a billionaire.

Start as a billionaire. I just read a rare interview with Ilan Ben-Dov. He is a man who once sat at the absolute peak of the Israeli economy, only to watch his.

B2B SalesIsraelStartups
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May 4, 2026 · 3 min read

Managing a Remote Sales Team Across Time Zones

Managing salespeople in the US from another continent is not just a time difference. How to build a remote sales team that actually performs, without being there in person.

Sales ManagementSales TeamInternational SalesRemote Management
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May 2, 2026 · 2 min read

Selling B2B in Africa: Kenya, Nigeria, South Africa and Beyond

How to build B2B sales across Africa: the buyer culture, local presence and partners, and the sales operation I build and run, including an office in Kenya.

AfricaInternational SalesMarket EntryDistributors
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May 1, 2026 · 1 min read

Israel's GDP is outgrowing every G7 nation, in the middle of a war.

Israel's 2026 GDP is growing at 3.8%, outperforming every G7 nation, while operating under conditions that would paralyze most global economies. I've watched.

B2B SalesIsraelRevenue Leadership
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April 30, 2026 · 2 min read

Selling B2B in Asia-Pacific: Taiwan, Singapore, India and the Region

How to build B2B sales across Asia-Pacific: the buyer culture, local presence and partners, and the sales operation I build and run across the region.

Asia-PacificAPACInternational SalesMarket Entry
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April 30, 2026 · 2 min read

Everyone is watching the conflict. The real oil story just happened under the radar.

Fast. While everyone is focused on conflict and shortages, a structural shift just happened under the radar. The United Arab Emirates announced it's leaving.

Revenue LeadershipMarket EntryGo-To-Market
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April 28, 2026 · 1 min read

The UAE quit OPEC overnight. This is exactly how systems break in B2B too.

Not with warning signs. With a decision. One player. One moment. And a system that took decades to build starts coming apart. This is how systems actually end..

Revenue LeadershipB2B SalesFractional CRO
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April 27, 2026 · 1 min read

Buyers don't buy logically. They buy emotionally, then justify it.

Then they use logic to explain what they already decided. Trump gets this better than anyone. One sentence. And suddenly everyone feels something. Rage.

B2B SalesRevenue LeadershipFractional CRO
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April 26, 2026 · 2 min read

Selling B2B in the European Union: A Market-by-Market Reality

How to build B2B sales across the EU: why it is not one market, the buyer differences, and the sales operation I build and run across Europe.

European UnionEuropeInternational SalesMarket Entry
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April 24, 2026 · 2 min read

Selling B2B in the Former Soviet Union (FSU): Russia, Ukraine, Central Asia and the Caucasus

How to build B2B sales across the post-Soviet markets: the buyer culture, relationships and distributors, and the sales operation I build and run in the FSU.

FSUPost-SovietInternational SalesMarket Entry
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April 24, 2026 · 7 min read

Why Great Products Fail to Sell , And What Actually Fixes It

I've spent 20 years in B2B sales across four continents.

B2B SalesRevenue Leadership
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April 20, 2026 · 1 min read

I launched my company by visiting a customer, not posting from an office.

Today I visited our first client about a product I am launching in this post I'm officially launching TheDealMentor.AI. A Virtual CRO - replaces $500K in.

B2B SalesGo-To-MarketRevenue Leadership
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April 19, 2026 · 1 min read

QVC invented live shopping. TikTok killed it. Your sales motion has an expiry date.

$6.6 billion in debt. Chapter 11 filed. Shares down 70% in a single day. The cruel irony? QVC didn't have a bad product. They had a bad sales motion and they.

Revenue LeadershipB2B SalesMarket Entry
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April 14, 2026 · 1 min read

A Torah scroll on a soldier's back, and what it taught me about business.

Heading into Lebanon. This is what fighting for something real looks like. Not a slogan. Not a hashtag. Not a press release. A soldier who decided that even in.

Revenue LeadershipB2B SalesNegotiation
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April 13, 2026 · 3 min read

A Go-To-Market Strategy for a B2B Startup Selling Abroad

Most startups start selling without a real go-to-market strategy, and find out when the budget burns. What GTM actually is, and how to build one that works.

Go-To-MarketGTMStrategyInternational Sales
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April 12, 2026 · 1 min read

20 years as a CRO taught me founders lose deals for the same three reasons.

I've watched brilliant founders lose deals they should have closed. I've watched great reps underperform because nobody built them a system. I've watched.

B2B SalesStartupsRevenue Leadership
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April 9, 2026 · 1 min read

Aston Martin is betting everything on one car. So are most founders.

Aston Martin is betting its future on one car. The Valhalla. $1M per unit. 999 units. ~$1B potential revenue. Not just a car. A financial recovery plan. Now.

Revenue LeadershipB2B SalesStartups
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April 1, 2026 · 1 min read

A partnership where only one side delivers is not a partnership. It is a liability.

It's a liability. I've been there personally. Signed agreements that looked great on paper. Shook hands with people who had the right title, the right network.

Revenue LeadershipFractional CROStartups
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March 31, 2026 · 1 min read

France cut off arms to Israel. Israel's answer: build it ourselves. A lesson in suppliers.

Israel's response? Find better suppliers. Build more. Depend less. Israel's Ministry of Defense just announced it's halting all defense procurement from France.

B2B SalesRevenue LeadershipIsrael
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March 30, 2026 · 1 min read

71% of Israeli startups say the war hurt fundraising. 90% are still building.

And yet they're still here. Still building. Still pushing. That number isn't a eulogy. It's a testament. A survey of 637 Israeli tech companies published today.

Revenue LeadershipIsraelStartups
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March 29, 2026 · 1 min read

UVision is heading to Nasdaq at $3.5B. It never had a sales problem.

An Israeli drone company. A $982 million U.S. Army contract. JPMorgan leading the IPO. But here's what the headline doesn't tell you: UVision didn't plateau..

Revenue LeadershipB2B SalesGo-To-Market
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March 26, 2026 · 1 min read

OpenAI is burning $14B a year and buying distribution. The Uber playbook for AI.

And offering ~17.5% guaranteed? returns to firms like TPG and Advent International. That's not funding. That's a land grab. They're not raising capital..

Go-To-MarketB2B SalesRevenue Leadership
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March 25, 2026 · 1 min read

A Volkswagen plant may start building Iron Dome parts. They read the signals early.

A car factory in Osnabruck, Germany originally built to produce the T-Roc Cabriolet is reportedly in advanced talks with Israel's Rafael to manufacture Iron.

Revenue LeadershipB2B SalesIsrael
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March 24, 2026 · 1 min read

Every problem has a clear, simple, obvious answer. And it is usually wrong.

Clean. Obvious. And usually completely wrong. H.L. Mencken said it best over a century ago: *"For every complex problem there is an answer that is clear.

B2B SalesGo-To-MarketStartups
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March 23, 2026 · 2 min read

Target nearly broke itself with a series of perfectly logical decisions.

Target didn't lose customers because of Amazon or Walmart they lost them because leadership made a series of perfectly logical decisions that completely.

B2B SalesRevenue LeadershipGo-To-Market
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March 23, 2026 · 3 min read

B2B Pricing for the US Market: Why Your Home Price Is Too Low

Companies enter the US market with home-market prices and lose money and customers at the same time. How to price right for the American market.

PricingUS MarketB2B SalesStrategy
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March 22, 2026 · 1 min read

Deals close when you understand the buyer's pain, not when you talk about your product.

Your deals don't close because you talk about yourself and your product. Got this message today: We have all the problems you talk about. This is not rare. I.

B2B SalesGo-To-MarketRevenue Leadership
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March 20, 2026 · 1 min read

A fake war story explains why your sales forecast is fiction.

Here's a hysterical fake news I just ran into. Iranian naval forces captured the Israeli port of Be'er Sheva. A naval operation. In a city with no sea "They.

B2B SalesRevenue LeadershipGo-To-Market
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March 19, 2026 · 1 min read

Honda burned $16B. Not a failed startup, a failure to read the market in time.

Not a bad product. Honda. They canceled multiple EV models they had already invested heavily in. Why? Because reality didn't match the plan: EV demand in key.

B2B SalesRevenue LeadershipGo-To-Market
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March 2, 2026 · 3 min read

How to Choose Your First Target Market for International Expansion

Choosing the first market for expansion is the decision that determines whether you succeed or burn the budget. The criteria you should actually choose by, not just size.

Target MarketExpansionInternational SalesGo-To-Market
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February 26, 2026 · 5 min read

The Coin Flip VP of Sales

Have you ever heard something as ridiculous as this?

Revenue LeadershipB2B Sales
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February 17, 2026 · 2 min read

Most sales forecasts are bullshit.

Most sales forecasts are bullshit. Even at the billion-dollar level. Mattel just proved it.

Revenue LeadershipB2B Sales
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February 16, 2026 · 3 min read

Why Great Israeli Startups Fail at Sales Abroad

Israel builds some of the best products in the world, and still many startups fail at international sales. The real reasons, including the one nobody likes to hear.

StartupInternational SalesGo-To-MarketMarket Entry
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February 2, 2026 · 3 min read

Building an International Sales Team From Scratch: The Order You Cannot Skip

How to build an international sales team without burning the budget. The right order of hires, who comes first, and why most companies hire backwards.

Sales TeamInternational SalesHiringSales Leadership
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January 19, 2026 · 3 min read

Expanding to Europe: Why the US Is Not Always the First Move

Every company races to America, but sometimes Europe is the right market to start in. When to expand to Europe first, and how not to confuse one country for the whole continent.

Europe ExpansionInternational SalesMarket EntryGo-To-Market
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January 5, 2026 · 3 min read

Distributors vs Direct Sales: How to Enter a New Market Without Burning It

Work with distributors or sell directly in a new market? It is one of the most important decisions in international expansion, and most companies make it by convenience instead of strategy.

DistributorsMarket EntryInternational SalesExpansion
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December 15, 2025 · 3 min read

Setting Up a US Subsidiary: What to Know Before You Open an Inc

A US subsidiary is the right move for many companies, but most do it in the wrong order. When you actually need one, and what has to come first.

SubsidiaryUS Market EntryExpansionInternational Sales
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December 1, 2025 · 3 min read

Fractional CRO Explained: What It Is and Why Companies Are Switching to It

What a fractional CRO actually is, how it differs from a consultant or a VP of Sales, and why it became the preferred choice for B2B companies that want results without commitment.

CROFractional CROSales LeadershipOutsourcing
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November 17, 2025 · 3 min read

What a Bad VP of Sales Hire Really Costs You

A failed VP of Sales hire does not only cost you the salary. The real bill includes the time, the deals that did not close, and the market you managed to spoil.

VP SalesHiringCost of HiringSales Leadership
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November 3, 2025 · 3 min read

When to Hire a VP of Sales, and Why Most Startups Do It Too Early

Hiring a VP of Sales at the wrong time is one of the most expensive mistakes a startup can make. How to know if you are actually ready, or just desperate.

VP SalesHiringSales LeadershipStartup
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October 20, 2025 · 3 min read

Entering the US Market: The Honest Guide for B2B Companies

The US market is the biggest prize and the most expensive trap at the same time. What you actually need to know before you open an office in New York.

US Market EntryInternational SalesGo-To-MarketExpansion
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October 6, 2025 · 2 min read

Outsourced VP of Sales: The Smart Way Into a Market Without Burning a Fortune

Why more and more B2B companies skip hiring a full-time VP of Sales and choose to outsource sales leadership instead. The upside, the risks, and when it actually fits.

VP SalesOutsourcingB2B SalesMarket Entry
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May 6, 2025 · 5 min read

The Hidden Cost of Untrained Salespeople

Let’s start with the cold, hard truth:

Go-To-MarketHiring & TeamsB2B Sales
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December 31, 2024 · 3 min read

Startups Fail Without Sales. Always.

The Brutal Truth About Startups: Why So Many Fail and How to Avoid It

StartupsB2B Sales
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May 1, 2023 · 1 min read

Having an "amazing" product isn't enough.

Just because YOU think that you have a great product, does not mean anyone else will.

B2B Sales
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October 31, 2022 · 1 min read

International trade with Russia boomed this year, despite the so-called “sanctions” many countries imposed after the Ukraine invasion.

International trade with Russia boomed this year, despite the so-called “sanctions” many countries imposed after the Ukraine invasion.

Market Entry
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July 14, 2022 · 1 min read

Complex Sales

Many speak about Sales… Unfortunately, it’s mostly about easy and straightforward B2B or B2C.

B2B Sales
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June 23, 2022 · 1 min read

What’s every Salesman’s dream? The best-case scenario?

What’s every Salesman’s dream? The best-case scenario?

B2B Sales
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June 22, 2022 · 2 min read

Impact on your business - who can..?

If the janitor (or the cleaning lady) will ask to join my SDR team , I’ll gladly give them the opportunity.

Hiring & Teams
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October 12, 2020 · 1 min read

Sales Chain - whom are you selling to - and whom are they selling to?

Before you start selling, you must understand the exact Sales chain you are selling in, your location in that chain, what is the exact value you bring to the.

B2B Sales
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April 14, 2020 · 1 min read

In B2B, your job is to help your buyer sell, not just to sell to them.

This tip is for you. In today's challenging times Sales got more difficult and more complex. Buyers are looking for near-future profit and benefits for their.

B2B Sales
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March 25, 2020 · 1 min read

Want to hit quota in a brutal market? Sell harder. The sale is still there.

Well, you have two options. You can say that those are hard times, there's nothing you can do.... And give up. OR You can look at the numbers. A huge.

Revenue LeadershipB2B SalesMarketing
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March 4, 2020 · 1 min read

Quality is beating price. Buyers care less about your discount than you think.

Quality is becoming more important than price to most consumers - the majority rate quality as the most important factor when making purchases compared to.

Revenue LeadershipB2B Sales
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February 6, 2020 · 1 min read

Know, Like, Trust, Buy. Can you actually speed the process up?

That's the process your prospect is going through. Starting from not knowing you (or ever hearing about your product) and all the way to placing an order. Each.

B2B Sales
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July 30, 2019 · 1 min read

Could you sell spoiled milk to a furniture store? It is the wrong question.

Let's see how good of a Salesperson you are: Do you think you'd be able to sell spoiled milk to a furniture store? If not - what if I'd bring you world's best.

B2B SalesMarketing
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July 2, 2019 · 1 min read

A Tel Aviv traffic jam is a four-step lesson in building a business.

This is a traffic jam in Tel Aviv, Israel (due to a protest and a road block). THIS is how you create a business: 1. Identify a need. 2. Come up with a.

Israel
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June 1, 2019 · 1 min read

How to reach your target and avoid the fog: build a plan with linked milestones.

Very easy. 1. You build a plan with milestones. 2. Each milestone has several desired outcomes. AND 3. Each milestone has a reference to a desired outcome of.

B2B Sales
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May 19, 2019 · 1 min read

Robert Herjavec's 5 tips for entrepreneurs, and the one I would pick.

Just in case you DON'T have 3 minutes to listen to Shark Tank's Robert Herjavec (and you SHOULD!), here they are: 1. Look for a problem - and solve it! 2. Ask.

Revenue LeadershipB2B Sales
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January 14, 2019 · 1 min read

Your marketing wrapper is not a distraction. It is the first thing buyers see.

There is this new theory about the "bells and whistles" or the "eye candy" of your marketing efforts. I mean all the "wrapper" in which you cover your product.

Marketing
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January 10, 2019 · 1 min read

A $200M Israeli exit proves the oldest sales rule: go where nobody else will.

Amazon Web Services just bought an Israeli Start-up, CloudEndure for the above sum. What's the lesson we learn? Since the beginning of time, Sales and Business.

B2B SalesIsrael
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December 9, 2018 · 1 min read

In-store product placement is how brick and mortar beats online.

You can use your store and your location to promote ANY brand - and not just as a POP (Point of Purchase). Though it is known that our days' physical locations.

MarketingB2B Sales
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December 2, 2018 · 1 min read

Sales is storytelling. Even a boring product has a better story to tell.

Now, you might think that your product or service are borrrring..... and they might be. But there is always a BETTER way to tell the story about and behind.

Market EntryB2B Sales
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November 25, 2018 · 2 min read

International Trade and "Local"​ Brands - not what you thought.

Israeli cosmetics - case study.

Market Entry
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October 7, 2018 · 1 min read

Real leaders improvise. They deviate from the plan and use what is in the room.

Deviate from the plan. Use what's available right there, make new plans, tactics and strategies. Look around - and come up with new usages for your assets.

B2B Sales
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September 16, 2018 · 3 min read

Behind The News: Russia's Bread & Circus Distraction Tactics.

You might be familiar with the story that Russia was accused of poisoning a defected spy of theirs and his daughter, living in the UK back in March. The story.

B2B Sales
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August 2, 2018 · 1 min read

How many questions does it take to close a C-level deal? The data has an answer.

But how many? Is it 10? Is it 20? Well, the answer is surprising - and it's based on 30k sales conversations, examined by an AI. This is true ONLY for C-Level.

B2B SalesRevenue Leadership
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July 18, 2018 · 4 min read

International Sales, Marketing and Business Development.

First and foremost: credits. This idea of committing to a 10 days challenge, where you contribute of your knowledge to others, is absolutely fantastic. The.

Market EntryB2B Sales
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July 16, 2018 · 1 min read

Sales is like the movies: no script, no blockbuster.

Preferably one made by a professional. Than both need to have some actors to play it out - and they better be talented. Have that? Got yourself a blockbuster!.

B2B Sales
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June 27, 2018 · 1 min read

Your mid-range price can become unaffordable in the next market over.

What a pain!:) Did you ever spent quite some time on proper pricing strategy for your product / service - and placed it within the "medium" range......... and.

Market EntryIsrael
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June 4, 2018 · 1 min read

Entering a new market? Talk the talk, and learn the culture, not just the language.

I love challenges! Especially if this is going to be helpful.:) The TOPIC - International Sales - I know you guys out there are struggling to GET to new.

Market EntryB2B Sales
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May 30, 2018 · 1 min read

Do clients really care if you have worked in their exact industry?

When? Whom to use? A lot of us here are working for different companies, in different sectors, providing various services. How well would a recommendation, or.

IsraelRevenue Leadership
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April 25, 2018 · 2 min read

"An eye that sees...and all your deeds inscribed in the Book". Of Social Media.

“Consider three things and you will not come to sin: Know what is above you: an eye that sees and an ear that hears, and all your deeds inscribed in the Book.”.

B2B Sales
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April 16, 2018 · 2 min read

How do YOU Stand Out?

In the past year I have spent quite some time on LinkedIn. As I approach 10,000 connections, I was reflecting on the vast amount of knowledge, data and.

B2B Sales
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February 21, 2018 · 2 min read

Surprising Lead Gen Tip for Breaking Into a New Industry

Many sales consultants stress the importance of cold calling for making sales. When you’re starting off in a new industry, whether it’s your first sales job.

B2B SalesGo-To-Market
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February 8, 2018 · 5 min read

Cold Prospecting: Does knocking on doors work?

When I started working in international sales, 15 years ago, I lucked out. Not only did I have a great boss excited to teach me (and was a great teacher) but I.

Go-To-MarketMarket EntryB2B Sales
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